Twelvefold Touch™ delivers relevant, custom advertising experiences to brands and consumers and, for the first time, the ability to match creative to the emotional connection made between a piece of content and a reader.

 

Twelvefold Touch™ looks at the relevance of content, as defined by influence, authority and the emotional connection content creates with an audience, and designs ads to match these environments. Twelvefold Touch™ leverages brand assets including video, content and exclusive offers, connects to social content and is custom designed for each brand.

Twelvefold Touch™ drives 7x engagement, 3x video views and consistent increase in purchase intent across a wide range of Fortune 500 brands.

To learn more about Twelvefold Touch, email sales@twelvefold.com.

Twelvefold Mobile™ leverages the power of Spectrum™, reaching your consumers in real time, wherever they are.

With tablets and smartphones rapidly gaining ground on personal computers as primary sources for consuming content, advertisers must continue to keep up with today’s rapidly evolving environment. Spectrum for mobile brings increased precision and scale to target audiences consuming content on mobile devices, allowing advertisers to reach and engage audiences no matter where they are.

Twelvefold Mobile allows advertisers to:

• Create greater awareness and consideration for brands
• Connect with audiences in highly relevant environments on mobile devices
• Target audiences on both Android and iOS system
• Ads are served in multiple formats, such as above a page read on a smartphone or directly within a page consumed on a tablet.

With the addition of Twelvefold Mobile, advertisers can target the right audiences even more seamlessly than before – not just on personal computers, but now on tablets and smartphones.

To learn more about Twelvefold Mobile™, email sales@twelvefold.com.

Twelvefold Studies™ measures the impact of your media within specific content, as it relates to your individual brand objectives.

Delivered in-unit and focused to 4-6 questions, Twelvefold Studies measure the lift in message recall, brand preference, purchase intent, or other brand metrics central to your objectives.

Twelvefold Studies are the only studies designed to measure change in brand metrics as they relate to the emotional connection created with an audience through content.

To learn more about Twelvefold Studies, email sales@twelvefold.com.